The Miami Heat will rebrand into Vice City for a one‑night NBA showdown, linking the franchise directly to the launch of GTA 6.
Heat Turns Into Vice City
On November 18, the NBA club will adopt the Vice City name for its match against the Milwaukee Bucks, featuring a custom court and a brand‑new uniform that remain unrevealed until the event. The showdown, dubbed “A Night in Vice City” on the official NBA site, takes place at the Kaseya Center, the venue already glowing with a “Welcome to Vice City” sign.
Game Night Details
The contest is scheduled to tip off at 7 p.m. ET and will be broadcast nationwide on ESPN as well as on Local 10 in South Florida. The Heat promise a never‑before‑seen hardwood design and a reimagined jersey lineup, celebrating Rockstar’s upcoming title that releases the following day, November 19. The partnership extends beyond the single matchup; it includes a collection of Vice City‑themed apparel in the Miami Heat Store featuring neon‑signature shirts and “CALL 1‑999‑VICECITY” tees.
Merchandise and Tickets
Tickets for the exclusive NBA/GTA 6 collaboration are on sale through Ticketmaster. Fans can also purchase the new merch line, which offers a closer look at the game’s aesthetic than the standard collector’s box. The event’s connection to Vice City branding is further highlighted by the arena’s themed lighting and the special in‑game activities announced by the Heat.

