Edward Jones and McLaren Racing have agreed to a multi‑year partnership that makes the firm the Official Private Wealth Management Partner across Formula 1 and IndyCar.
Launch in Formula 1 2026
The alliance will debut during the 2026 Formula 1 season, when the Edward Jones logo will appear on the visor of selected McLaren drivers’ helmets and at key events throughout the calendar.
In that first year the partnership will concentrate on marquee races, giving the firm a year‑round, high‑visibility presence in the sport’s premier platform.
Expansion to IndyCar 2027
From 2027 the deal will extend into IndyCar, with Edward Jones becoming the primary teammate for the #6 Arrow McLaren Chevrolet at the 111th Running of the Indianapolis 500 and selected other races.
Scott Dixon, six‑time IndyCar champion and 2008 Indy 500 winner, has been announced as the driver for the #6 car for the entire 2027 season.
Joint Brand Messaging
Beyond on‑track exposure, the partnership will channel client, community and fan engagement around shared values of preparation, teamwork, resilience and performance.
Both parties plan co‑branded digital and social media content to reinforce these themes across the two motorsport platforms.
McLaren Racing’s CEO Zak Brown highlighted the alignment: “Edward Jones has a long history of supporting its clients and communities, and we’re excited to welcome them as McLaren Racing partners.”
Arrow McLaren President Kevin Thimjon added, “With the #6 crew entering an exciting new chapter next season, we look forward to bringing them on board and competing together on some of the biggest stages in motorsports.”
Edward Jones’ chief brand officer Hema Widhani noted, “Success in trading and on the racetrack alike relies on preparation, discipline and a multitude of choices made over time. Those principles echo McLaren’s culture.”
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