Nintendo renews the Mario & Luigi brand after the bankruptcy of AlphaDream

The well-known Nintendo RPG saga for portable consoles opens the doors to future deliveries. Nintendo of America secures registration.

Nintendo of America has renewed the registered trademark of Mario & Luigi. The company thus renews the registration of intellectual property, traditionally linked to portable Nintendo consoles and developed by AlphaDream, which was declared bankrupt at the end of 2019.

According to the document, which is housed in the National Institute of Industrial Property of Argentina, the registration was renewed on January 9 with Nintendo of America as headline from the headquarters of Redmond, Washington, so the saga may continue to be exploited in different ways in the immediate future. There are no more details about it; the movement does not necessarily imply the production of a new video game by Mario & Luigi; especially as it is only a specific territory.

Mario & Luigi: Trip to the center of Bowser + The adventures of Bowsy
Registration renewal of Mario & Luigi | LetsGoDigital

Mario & Luigi, a long-running saga for Nintendo

The Mario & Luigi saga was created there by 2003 for GameBoy Advance with AlphaDream as developer. That title, Mario & Luigi: Superstar Saga, also had a remake for Nintendo 3DS, same luck as other episodes of Nintendo DS, which were also released on the stereoscopic laptop in the second half of the system's life.

Sales did not accompany, however, despite the good reviews of all the episodes both by press and by public. As reported by Yahoo! Japan when the news was known, the Japanese study declared bankruptcy for already carrying out several fiscal years in a state of economic insolvency. The company began operating in 1991, although it became a second Nintendo party in 2001. Commissions, small and medium jobs, AlphaDream could not cope with the remaining quarter of the current year.

The decision to continue or not the saga with new video games, even with another development studio, depends on Nintendo, owner of intellectual property rights. You can check here the agenda of upcoming Nintendo Switch releases in 2020.

About author

Chris Watson is a gaming expert and writer. He has loved video games since childhood and has been writing about them for over 15 years. Chris has worked for major gaming magazines where he reviewed new games and wrote strategy guides. He started his own gaming website to share insider tips and in-depth commentary about his favorite games. When he's not gaming or writing, Chris enjoys travel and hiking. His passion is helping other gamers master new games.

Leave a Reply

Your email address will not be published. Required fields are marked *