Microsoft’s commitment to services is total, a strategy that will also be reaffirmed with its new generation console.
A few months after the launch of the new consoles, Microsoft and Sony continue to offer new details about their new systems, Xbox Series X and PlayStation 5, respectively. In recent years, services have become especially important, especially due to the heavy investment that the Redmonds are making in the different subscription models. Phil Spencer, the head of the division, has reflected on all this at his Gamelab 2020 Live conference, which takes place from June 23 to 25 (this time under a completely online model due to the coronavirus). According to the manager, these models will be vital, especially because of the current economic situation.
Spencer has placed special emphasis on Xbox All Access, an option that allows you to pay for the console in installments. It also includes an annual Xbox Game Pass subscription, all for about $ 20 a month (for 24 months). “Xbox All Access will be crucial to both the launch of Xbox Series X and the rest of the generation. We want to offer our consumers as many options and opportunities as we can. ”
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Xbox All Access will expand in the market
He acknowledges that this service has been limited so far, so he promises that it will be extended in the market with the support of stores. “It fits a model that customers use on other devices they buy. And because you have services that are embedded in the terminals that people love, it has simply become an easier way to offer consumers a great product. ”
Spencer is aware of the poor economic situation caused by the coronavirus, among other factors. For this reason, they welcome different prices and opportunities for their products. “Whether accessing hundreds of games on Game Pass for a lower amount of money, or things like Xbox All Access, which allows access to a new generation without excessive cost, I think they are important things given the current economic situation out there.
