The infamous Rickroll meme arrives in Fortnite officially, and has been announced in a curious way. Rick Astley and his Never Gonna Give You Up arrive at the game.
The Fortnite Battle Royale turkey shop is updated every day at 1AM (Spanish peninsular time). The morning of February 15, 2020 came to the game a gesture of Rickroll, a popular internet meme, and the way to promote it was trolling the players. We tell you everything you need to know about this new gesture by Rick Astley and his Never Gonna Give You Up, from Season 1 of the Fortnite Battle Pass Chapter 2, below:
Fortnite: this is Rick Astley's "Never Gonna Give You Up" gesture
As we can see in KnowYourMeme, a database of internet memes, Rickroll is an online joke consisting of putting a link that directs us to a video of the 1987 song "Never Gonna Give You Up", by Rick Astley, but posing as something of interest or about what is being said at the time. This joke became popular online since 2007.
And this has been exactly what Epic Games has done to promote this new gesture for the Fortnite Battle Royale characters, as you can see below:
# FortniteChapter2 announces "a new copon suit". Clicking on it happens this: pic.twitter.com/5ULHPdUr9t
– Rubén Martínez Botella (@ruvenmb) February 15, 2020
The song that sounds is the original, so we understand that Epic Games has been made with the rights of it.
In the news section of the game itself, "a new suit of the copon" is announced. Clicking on the link that takes us to the store, where we can supposedly buy it, instead takes us to the page of the store where we can buy the “Never Gonna” gesture, which is the name you received in the game, at a price of 500 paVos.
However, the thing does not end here. The way to promote it from the different Fortnite profiles in social networks such as Twitter has been similar. From the official Fortnite account in Spanish, we have, for example, the following:
Making a tweet like a "Like" given to a YouTube video as if it had automatically shared thanks to the integration through platforms, from this account they wanted to make us think that they simply gave a thumbs up to a video of a bear polar, but clicking on it …
I liked a video on YouTube: Watch how this bear made the most unlikely of friends https://t.co/HPWOUvRKKD
– Fortnite (@Fortnite_ES) February 15, 2020
The items in the daily section of the Fortnite Battle Royale turkey shop change, as the name implies, daily. So surely the Never Gonna gesture will disappear in less than 24 hours, although it will come back randomly, where Epic Games will surely take the opportunity to troll us again.
The Never Gonna gesture arrived at the paVos store for the first time on 02/15/2020
Source: KnowYourMeme, own elaboration
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